Bhatia Industries
Customer Acquisition

Customer acquisition from first target to signed customer.

We build and execute the complete customer-acquisition process — from understanding and improving the offer, through lead sourcing and direct contact, to advisory and closing.

Discuss customer acquisition↗
Commission-based · End-to-end execution · From sourcing to closing
Bhatia Industries team at work
Bhatia Industries professional working
Bhatia Industries office environment
Bhatia Industries workplace
BHATIA INDUSTRIES · CUSTOMER ACQUISITION

Bhatia Industries in Customer Acquisition.

We help companies win new customers by combining offer refinement, targeted lead sourcing, direct outreach, sales advisory and closing execution.

102New customers in 30 days
30New customers in 90 days
15New customers in 30 days
Selected clients

G&G Consulting GmbH · Oasis GmbH · Agentur 201720

Discuss growth↗
COMMON SALES CHALLENGES

Where customer acquisition starts to break down.

Most growth problems are not caused by a complete lack of market opportunity. They come from weak positioning, poor targeting, inconsistent outreach and a sales process that does not convert.

01

Weak positioning

A strong service can still underperform when the offer is unclear, generic or difficult to position.

02

Poor targeting

High lead volume creates little value when the companies and decision-makers are not the right fit.

03

Inconsistent outreach

Without consistent contact, follow-up and qualification, promising opportunities disappear before a real conversation begins.

04

Weak conversion

Meetings alone do not create revenue. Qualification, advisory and closing discipline determine whether opportunities become customers.

HOW WE SOLVE IT

Our approach to customer acquisition.

We address the sales challenges above by improving the offer, sourcing the right companies, reaching decision-makers and actively supporting the process through closing.

01
UNDERSTAND

Sharpen the offer.

We understand the service, target customer and commercial logic first — then improve the positioning where needed before outreach begins.

02
SOURCE

Build the market.

We identify relevant companies, decision-makers and contact data around the agreed target customer profile.

03
REACH

Create conversations.

We contact decision-makers directly, qualify interest and develop relevant opportunities through structured outreach and follow-up.

04
CLOSE

Convert opportunity into customer.

We advise through the commercial conversation, manage follow-up and support the opportunity through to a signed customer contract.

Selected outcomes.

Selected customer-acquisition outcomes across commercial mandates, measured by new customers won and speed of execution.

01 / G&G CONSULTING GMBH

Selected customer-acquisition execution across a 30-day mandate.

102New customers in 30 days
02 / OASIS GMBH

End-to-end new-customer acquisition across a 90-day period.

30New customers in 90 days
03 / AGENTUR 201720

Commercial execution focused on generating signed new customers.

15New customers in 30 days
Selected organisations

G&G Consulting GmbH · Oasis GmbH · Agentur 201720

OUR COMMERCIAL MODEL

We succeed when you win customers.

Our customer-acquisition mandates are commission-based. Our commercial interests are directly aligned with the new business we help create.

01 COMMISSION-BASED

Commercial participation when new customers are successfully acquired.

02 ALIGNED

Our compensation is tied to commercial outcomes.

03 MANDATE-LED

Scope and commission terms are agreed for each individual mandate.

Commercial terms are agreed individually for the respective mandate.
Sector focus

Industries we work with.

We work with companies across selected specialist and commercially important sectors.

01

Technology & IT

B2B technology companies, software providers and IT service businesses.

02

Finance

Financial services, advisory businesses and commercially focused finance companies.

03

Agencies

Marketing, recruiting, consulting and specialist service agencies.

04

Real Estate

Property, brokerage, development and real-estate service businesses.

OUR SERVICE

We are consultants.

We advise first, then execute where it creates value.

Our standard model is end-to-end customer acquisition. But because we work as consultants, clients can also use only the parts of the commercial process they actually need.

END-TO-END SALES

We can manage the entire customer-acquisition process.

From understanding and sharpening the offer, through lead sourcing, direct contact and qualification, to advisory, follow-up and the signed customer contract.

Offer→ Source→ Reach→ Advise→ Close
01

Offer & positioning

We understand the offer, sharpen the positioning and define how it should be presented to the target market.

02

Lead sourcing

We identify relevant companies, decision-makers and contact data against the defined customer profile.

03

Contact generation

We execute direct outreach, follow-up and qualification to create relevant commercial conversations.

04

Closing support

We advise through the opportunity, manage follow-up and support the commercial process through to signed customer.

START A CONVERSATION

Need support winning new customers?

We can review your offer, target market and current sales process — then identify where we can create the most commercial value.

Discuss customer acquisition↗
Our Presence

Two German bases.
Five active markets.

From Frankfurt am Main and Hamburg, we support clients across Germany, India, the United States, the United Kingdom and Australia.

Bhatia Industries Frankfurt office Global Tower Frankfurt entrance Frankfurt skyline
01 / German Office FRA

Frankfurt am Main

Primary operating base and group headquarters.

Hamburg skyline
02 / German Office HAM

Hamburg

Second German base supporting client delivery and growth.

Active markets
DEGermany
INIndia
USUnited States
UKUnited Kingdom
AUAustralia
05Management Team

Our management
team.

Leadership across strategy, operations, commercial development and global execution.

Bhatia Industries leadership
01

Onika Bhatia

Managing Director

Bhatia Industries leadership
02

Gauri Bhatia

Managing Director

Bhatia Industries leadership
03

Ishan Bhatia

Managing Partner

04
R.B. Bhatia Industries

Robin Becker

Head of Global Sales

Bhatia Industries leadership
05

Poovarasu Natarajan

Senior Project Manager

FAQ

Before we begin.

Key questions around scope, commercial execution and how a customer-acquisition mandate can be structured.

Do you work alongside internal sales teams?+

Yes. We can operate as additional commercial capacity, own a defined mandate or take responsibility for selected stages while working alongside the internal team.

Can we engage you for only part of the sales process?+

Yes. We can support individual modules such as offer positioning, lead sourcing, contact generation or closing support.

Do you also manage the full customer-acquisition process?+

Yes. We can manage the process from understanding and improving the offer through sourcing, direct contact, qualification, advisory and signed customer contract.

How do you charge?+

Customer-acquisition mandates are commission-based. Exact commercial terms are agreed before execution begins and depend on the individual mandate.

Which industries do you work with?+

Our current focus includes Technology & IT, Finance, Agencies and Real Estate.